Last month we had the pleasure of attending the Naturally Good Expo and Trade Show in Sydney, where we were fortunate enough to connect with several likeminded small businesses and thought leaders all doing wonderful things in their own industries.

We also had the opportunity to attend a series of insightful talks from industry and business leaders, which really opened our eyes in terms of marketing and future business potential. 

One such talk was hosted by Drew Webb, the head of marketing from Microba Life Sciences, who shared some unique insights on the company and why they are set on finding new answers through precise analysis of the gut microbiome. 

The event took place from Sunday May 30 to Monday May 31 and featured over 200 exhibitors to spruik their wares across the trade show floor. 

Ultimately, it was great to align ourselves with other businesses doing positive things in the shared microbiome space. 

The team behind Ipromea was thrilled to take part in this fantastic event and we hope to hold a bigger and better stall in 2022!

The Naturally Good Expo, which takes place at Sydney Convention & Exhibition Centre, is the leading trade fair for natural, organic and healthy products in the Asia Pacific region. 

In this context the exhibition range includes several products and services of the category natural, healthy, ecological, sustainable and free from. 

In addition to food, beverages and food supplements this also refers to cosmetics and toiletries as well as home and living. 

The products and services are presented by manufacturers, wholesalers, salespeople and retailers, who want to promote their products, identify new trends in the rapidly growing market, and establish new business contacts. 

The Naturally Good Expo is co-located with Fantastic Food+Drink, whose focus is on the peculiarity and uniqueness of food and drinks. The Sydney Convention & Exhibition Centre is located in the heart of the bustling waterfront precinct of Darling Harbour. 

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